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A Practical Guide to Agentic AI for Customer Experience

Sponsored by Snowflake

Key concepts and use cases to optimise CX and drive marketing ROI

When intelligent systems seamlessly enhance every touchpoint customers have with a brand – that’s the power of AI agents to revolutionise customer experience. AI agents can make decisions, perform tasks and adapt to an environment without constant human intervention, to automate a broader range of tasks, including core business functions.

 

Download the guide to learn:

  • What agentic AI is and how it differs from traditional AI and gen AI
  • Key business benefits of agentic AI with a focus on customer experience, sales and marketing
  • Real-world success stories and industry use cases
  • Critical considerations for security, compliance and ethical AI deployment
  • Best practices for implementing agentic AI in your organisation

Download guide here

Sponsored by Snowflake
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