Jeremy Swinfen Green describes how technology is both worsening and helping to solve the talent crisis in the logistics and supply chain industry

For all the attention given to supply chain resilience in recent years, one constraint remains stubbornly unresolved: skilled people. Across logistics, transport and supply chain management, organisations are grappling with persistent skills shortages that show little sign of abating.
Yet, paradoxically, the same technologies being deployed to address these gaps are also contributing to them.
A workforce under strain
The scale of the challenge is significant. The UK logistics sector alone employs three million people, yet continues to report acute skills shortages across multiple roles, such as HGV drivers. And while there have been some short-term improvements in employment levels, the underlying structural issues remain. Almost half (47 per cent) of HGV drivers are aged over 50, with only 1 per cent under 25, raising clear concerns about a looming wave of retirements.
At the same time, the pipeline of new entrants is weakening. The number of HGV tests taken fell by more than 20 per cent year-on-year, and vacancies in the sector have risen by a third: demand continues to outpace supply.
This combination – an ageing workforce, declining inflow of talent and rising demand – creates a structural imbalance that cannot be resolved through recruitment alone.
Technology is creating a skills gap
There is a clear digital skills gap between younger and older workers. The rapid adoption of digital tools such as AI-driven forecasting tools, warehouse automation systems and the use of digital twins and supply chain visibility platforms means that today’s supply chain workers, at all levels, need to be comfortable with technology. The scale of this transformation is substantial. Recent global research suggests that around 60 per cent of logistics jobs are being reshaped by AI and robotics.
Many existing workers lack data literacy, systems thinking and the ability to work with AI tools. And unfortunately, seven in ten workers lack access to the training they need to adapt. As a result, roles are evolving faster than workforce capability.
An additional problem is the displacement of entry-level roles by AI and automation. Junior data-entry clerks, planners and customer-service executives are all being replaced, at least in part, by machines. These were the jobs where aspiring supply chain professionals traditionally started, the “stepping stone” jobs that provided training grounds for future managers. Unfortunately, with fewer pathways into the industry, it becomes harder for career-minded sector entrants to build experience organically. Where will the managers of tomorrow come from if they are not able to learn the skills they need today?
Culture exacerbates the problem
Some employers are making things more difficult for themselves. Rather than accepting that juniors need training, they attempt to save costs by recruiting new hires who have a combination of technical, analytical and operational skills and experience. Such combinations are not easily found, especially among younger workers.
And again, driven by a need to reduce costs, employers are combining roles – for example, hybrid roles combining supply chain analysis and data science are becoming standard. This narrows the talent pool significantly.
It is not just HR departments and senior management who are at fault here. Long-tenured employees may resist the implementation of automation tools and new workflows. By avoiding their use, they fail to develop the skills needed for a supply chain sector that is increasingly driven by digital technology. At the same time, again driven by cost concerns, a lack of investment in training worsens the issue.
Technology as part of the solution
Despite these challenges, technology remains central to addressing the skills shortage. Indeed, it may be the only viable path forward.
Automation is already reducing the need for large volumes of manual labour in areas such as warehousing, inventory management and transport planning. Tasks that once required significant human input can now be executed more efficiently – and often more accurately – by systems.
Crucially, this is not simply about replacement. In many cases, technology is augmenting human capability rather than eliminating it. AI tools can support decision-making by identifying risks, optimising routes or forecasting demand with greater precision. This allows smaller teams to manage increasingly complex supply chains.
The productivity gains are significant. Organisations can operate with fewer people, while maintaining – or even improving – service levels. In a constrained labour market, this is a critical advantage.
Technology is also enabling new approaches to training and workforce development. Digital platforms, simulation tools and AI-driven learning systems are beginning to accelerate the process of upskilling, making it easier to equip employees with the capabilities required in a modern supply chain environment.
Implications for business leaders
For senior decision-makers, the implications are clear. Addressing the skills shortage cannot be treated as a standalone HR issue; it is a strategic priority that cuts across technology, operations and workforce planning.
First, organisations must invest more systematically in upskilling. The data suggests that access to training remains limited, even as roles evolve rapidly. Without sustained investment, the gap between technology adoption and workforce capability will continue to widen.
Second, there is a need to rethink entry pathways. If traditional junior roles are disappearing, alternative routes into the industry must be created, perhaps through apprenticeships or structured training programmes aimed at people of any age.
Third, technology adoption itself must be approached differently. Systems that require highly specialised expertise may exacerbate the problem if the workforce cannot support them. The usability and accessibility of digital tools are becoming as important as functionality.
Finally, organisations must adopt a more integrated view of human and technological capability. The question is no longer whether technology will replace people, but how the two can be combined to deliver better outcomes.
Managing fundamental change
The supply chain sector is undergoing a fundamental transformation. Workforce size is likely to decrease over time, while the level of skill required will continue to increase. Organisations that succeed will be those that can navigate this transition effectively, balancing investment in technology with investment in people.
The alternative is a widening capability gap, where businesses have access to advanced systems but lack the talent to use them effectively.
In that context, the skills shortage is not just an operational challenge. It is a strategic risk. But for those who address it well, it is also a potential source of competitive advantage.

© 2025, Lyonsdown Limited. Business Reporter® is a registered trademark of Lyonsdown Ltd. VAT registration number: 830519543