The Global Consumer Products Engagement Report | The UK Edition

Consumer products brands in the UK are under pressure from rising costs, strained supply chains and declining loyalty.

 

In this engagement era, customers are seeking real connections and demanding more. In collaboration with Deloitte, we surveyed 2,000 UK consumers and 100 senior UK marketers. Our research highlights shifting paradigms as consumers and brands embrace new engagement channels beyond traditional methods.

 

Key findings (UK edition):

• 82 per cent of CP marketers foresee significant transformations in customer engagement by 2025
• 86 per cent say personalisation will differentiate consumer products in 2025
• 85 per cent of consumers have opted for more affordable store-brand alternatives

Download the report for essential insights.

 

Click here to download the report